Websites built around you. Not a template.

Personalized website design and digital management for businesses and individuals who want their online presence to actually feel like their own.

See What We Do

WHO WE ARE

YOUR IDEA. OUR BACK POCKET.

Back Pocket Company creates personalized websites and digital experiences for people and businesses who want something that feels like them, not everyone else.

We combine thoughtful design, modern tools, and a hands-on approach to turn your ideas into an online presence that's clear, professional, and built with purpose.

Get To Know Us
Back Pocket Co. - Creative Consulting Company

Back Pocket Co. - Creative Consulting Company

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Back Pocket Co. Merch Line

Bold fits. Retro flavor. Pocket power.
Our creative collection was built as an outlet for ideas that don’t sit still — from catchphrases to our unofficial mascot, Phillip the Duck 🦆. Every piece is printed on demand (less waste, more wins) and ready to back you up wherever you go.

Graphic logo for BP Co Merch featuring a cartoon green duck with a yellow beak and feet, cheerful and jumping, with the BP Co Merch text inside a shield-shaped outline.
Red T-shirt with a cartoon duck and the text 'ChatGPT told me to do it.'
A dark gray T-shirt with a cartoon duck driving a red car and giving a thumbs up. The shirt features the text "Fast Ducks, Bold Moves" in green and orange font.
View Our COllection

About Russel

Bringing Structure to Creative Chaos Since… Basically Forever.

See how it all started
Russel Donahue smiling in a gray shirt and green jacket — creative consultant, writer, and founder of Back Pocket Co.

Get in Touch

Whether you’re reaching out about creative consulting, voice work, or something totally unexpected—let’s connect. Use the dropdown below so I know where to route your message. First consults are always free.